Architects of identity

We construct identities founded on the inherent heart and values of great brands, providing the blueprint of distinctiveness that will embolden the masses to love who you are as much as we do.

We believe in brands that transcend - that a simple, earnest image can live in someone's heart for generations and foster loyalty beyond reason. We design with this in mind, which explains why we have been designing for some of our clients for over 30 years.

Founder and Creative Director Cliff Bachner has been pursuing his passion for design and typography since his days as a student at The Cooper Union, and for Cliff, this passion to create and inspire has become his life's work. When he's not designing with Bachner+Co, Cliff has been busy designing his life around inspiring - working as both an adjunct professor at New York's FIT and Pratt Institute, and a certified yoga instructor in his free time.

Bachner+Co - let's build something beautiful.


Packaging Design

Often times a customer will judge a book by its cover - it is our mission to ensure that your package is representative of the message and values captured within your product.

Corporate Identity

Even if your product is a service, visual presentation and consistency are still key. Your corporate brand identity is what will set you apart and speak to your potential clients before you may get the chance. Let's make sure your logo, your font, your hue of blue, is 100% you.

Brand Strategy

If it's time for a change, we specialize in giving brands a refresh and the confidence to go forth in a new direction. We revel in the opportunity to work directly with our clients when developing a plan to deliver their new branding to the world.

Print & Collateral

Print is not dead yet! In an age of digital strategy, the classic print ad has seemingly lost its touch, but that doesn't mean print isn't still a critical component of comprehensive branding initiatives. We respect the art and look forward to any opportunity to flex our more specialized artistic muscles.